Challenge, encourage and train your sales force with a motivating and original programme
Principles
The sales force programme allows you to give consistency to all your actions of animation and stimulation of your sales force, or your network of partners. It allows to define individual or collective objectives, to reward in a fine way different criteria of sale, and to modulate and boost the incentive according to the commercial news. Finally, the “gamification" levers allow to enhance performance through a playful and motivating animation.
Advantages
By creating a global theme, your incentive actions can take the form of a red thread punctuated by commercial news.
Gamification levers such as boosters, bonuses, badges, or leaderboard, allow you to value the importance of each performance while playing on the playful codes of sports competitions and video games.
Your network of resellers can be incentivised with principles similar to that of your sales force challenge, with an incentive system that takes into account the sell-in of the point of sale, and the sell-out made by the sellers.
Quality and diversity in the choice of gifts is essential for the sales force. In the case of resellers, it is interesting to offer among the rewards, professional support services or related to the product and the activity.
Support the sales forces in the control of your products and in the commercial argument is essential. Creating a programme with content focused on training and sales support will allow you to increase their sales capabilities over the long term.
By creating an incentive programme for business performance, you also have a great tool to control these performances, at all levels: for you, your managers and your sales force.
Features
The points scales allow you to define the ”generosity" of your loyalty programme in a detailed manner: based on purchase amounts, references or product ranges, or for each type of positive actions towards your brand.
The Leoo platform allows you to configure loyalty point bonuses during key moments: programme registration, upgrading, achieving a goal, reactivating a customer... these bonuses allow you to automatically energise the activity of your program members.
You can set up boosters campaigns, for example to support a launch, a commercial news dedicated to a product range or re-launch sponsorship, by temporarily increasing the amount of points awarded. Just define the action or product you want to promote, the period and the coefficient of the booster.
Start a competition to motivate your targets. The platform allows you to give everyone access to their ranking, individual and/or collective. The rules of the competition are fully configurable: criteria and scales of points, dates, number of winners, rewards, key moments of communication...
The Leoo platform allows you to easily manage the rewards of your programme offering you a huge selection of products (high tech, deco, gastronomy...) and experiences (leisure, culture, travel...). Integrating them seamlessly into the site and animation of your relational programme.
Use a tone and game-inspired mechanics to energise and make your programme more attractive: goals, levels, badges, bonuses, boosters, micro-challenges, leaderboards, winning moments... vary the animation and make your creativity speak!
Set goals to achieve to score points or progress through a leaderboard. The objectives and performance developments can be continuously tracked by the members of the programme, in a playful and stimulating way.
The management of hierarchical profiles, for example of a sales team, allows you to define the rights and roles of each in a back office, or the management of sales performance according to criteria specific to each level.