To encourage your professional clients to recommend your products, you need to support them and train them to recommend these products. Thanks to a “knowledge management" programme, with an incentive to consult information and training content, you will be able to increase their knowledge and develop a privileged relationship with point-of-sale consultants and sellers.
Creating a relational programme dedicated to your distribution network allows you to trigger booster campaigns on certain products, depending on your marketing news, in order to boost sell in and sell out. A para - pharmaceutical product sales reward system can be deployed in accordance with your legal framework.
Sales and activity data from distributors and points of sale provide rich material that can feed a platform dedicated to your sales representatives. They then have a piloting tool, which can be combined with a training and sales support programme ("sales enablement"), or even a commercial challenge.
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