Give free rein to your imagination and create special rules of your programme
We've made every effort to provide differentiated access to your programme based on the user's profile, whether it's managing access restrictions or adapting the programme and customising the interface. Managing multi-account entities is possible.
The scale is the basis of a point-based loyalty program: it consists in rewarding purchases (based on a purchase's amount or product references), or valuing engagement actions, such as events participation or an interaction on social networks.
The points process allows the creation of a prize pool, progression in statuses, or a ranking related to performance.
In general it allows access to rewards, but it can also be used as a scoring and segmentation logic.
Tiers allows the enhancement of brand loyalty by dedicating the access to exclusive services and benefits to customers based on their history and level of engagement. The statuses numbers, update rules, and exclusive benefit hierarchy are configured through the platform.
The success of a programme mainly depends on the formatting and frequency of incentive activation. Inherited from the world of video games, the principles of gamification that can be activated with Leoo are numerous and varied.
Gamify the progress of your programme members through the levels. Each time customers reach a new level, it is an opportunity to congratulate them and award them bonus points or higher status.
You can set up boosters campaigns, for example to support a launch, a commercial news dedicated to a product range or re-launch sponsorship, by temporarily increasing the amount of points awarded. Just define the action or product you want to promote, the period and the coefficient of the booster.
The Leoo platform allows you to configure loyalty point bonuses during key moments: programme registration, upgrading, achieving a goal, reactivating a customer... these bonuses allow you to automatically energise the activity of your program members.
Badges are a visual element of gamification to emphasize the achievement of a goal, obtaining a bonus or status in a playful and rewarding way.
Create quiz-type content to gamify your programme experience and encourage your content to be viewed. As part of a programme dedicated to your sales representatives or professional customers, you can promote training in your products or sales techniques.
Create "instant win" operations to encourage certain specific actions of your programme member: sponsorship, registration of a purchase, sharing of content, participation in an event, etc. Set the campaign period, target, win (gift or points), and the number of winners who will be immediately notified of their win, according to a random award rule.
Lotteries allow you to boost the activity of your programme by offering members to be drawn for the winning of gifts, in exchange for specific actions in the programme. This feature allows you to maximise activity while keeping track of the rewards cost.
The Leoo platform allows you to set up a challenge to animate the relationship with your targets. The objectives of the challenge can be individual or collective. The program will show everyone their performances, and trigger emails at key moments (achievement of a goal, proximity to the end of the challenge, final performances, etc.).
To animate the customer relationship or to support your targets by training them to your products and services, the contents have an essential role in a relational programme. They are personalized according to the profile and history of the target, and content interactions can be integrated into the incentive system.
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