Page du Challenge conseiller Thermomix

Défis

  • Encourage sales by consultants
  • Integrate the challenge with a more global platform to manage the organisation of culinary workshops

Solutions

We capitalised on the foundation of the brand's customer loyalty programme to create a complete platform for consultants including both a module to organise culinary workshops (invitation management and participation validation) and a challenge device that rewards sales performance and gives access to a gift shop. As consultants are usually former clients, a dedicated device had to be created to manage the change of status from client to consultant and vice versa.

 

Page de création d'un atelier par un conseiller Thermomix

Résultats

  • Nearly 6,500 active consultants led by the programme
  • 100% of advisors are active in the programme

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