Savencia retains and accompanies artisans and chefs
- Developping brand preference through support and services
- Increase "domestic" market share
- Collect data, including transactional data, on end customers
The points scales allow you to define the ”generosity" of your loyalty programme in a detailed manner: based on purchase amounts, references or product ranges, or for each type of positive actions towards your brand.
You can set up boosters campaigns, for example to support a launch, a commercial news dedicated to a product range or re-launch sponsorship, by temporarily increasing the amount of points awarded. Just define the action or product you want to promote, the period and the coefficient of the booster.
An expert customer service team provides assistance to your programme members, from answering questions to after-sales service related to rewards. You access real-time updated indicators via your back office to allow you to monitor the quality and responsiveness of the service.
Give access to e-learning modules accessible to all, either according to a status, or in exchange for loyalty points. You can also choose to earn points or badges to your programme members based on their consultation of the e-learning modules.
The Leoo platform allows you to easily manage the rewards of your programme offering you a huge selection of products (high tech, deco, gastronomy...) and experiences (leisure, culture, travel...). Integrating them seamlessly into the site and animation of your relational programme.
The loyalty programme is a valuable tool for collecting sales data, especially when brokered by distributors or resellers, by rewarding the sell-out of your distributors and / or purchases by your end customers. The Leoo platform is designed to allow you to easily collect this transactional data, with different possibilities: declaration forms, automatic processing of sales files, invoice recognition or cash tickets…
Identify the key steps of your customers ' journey in the programme and automate the sending of personalised messages through the various communication channels: reminders, information messages, incentives to do an action, achievement of a goal, etc. By individualising messages and synchronising them with key moments, marketing automation significantly increases the engagement of your programme members.
The points system allows the greatest flexibility for a loyalty programme, a commitment programme or a business challenge. Each action of the programme member can be valued in a detailed manner, and collected points can be used in different ways: as gift points, to access a status, for a ranking, etc.
The catalogue of offers integrated with the Leoo platform includes in particular specific services for professionals: legal services, marketing, team building, training... You can also add to it the professional services that your company or your partners can offer.
Give your customers a special status, consistent with their commitment to your brand. This status is updated according to the rules you define: periodic update, fixed date or anniversary date of registration, or dynamically as points are earned... a customer's status defines the exclusive content and services that they access through the loyalty programme.
The relational programme is an ideal channel to create engagement through your content, adapting it, customizing its dissemination, and "gamifying" their consultation. The Leoo platform allows you to target your content by customer segment and across all channels. The CMS built into the platform also allows you to create new ones.
- Target audience of 27,000 clients in France
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