Médicis maintains and improves its customer relationship
- Strengthening brand attachment
- Develop member's loyalty
- Improving customer knowledge
The Leoo platform natively integrates a ticketing offer (shows, concerts, festivals, cinemas, cultural visits...) allowing your customers to order tickets directly through the website of your brand's relational programme.
Add mails to your omni-channel communication device, whether it's campaigns or custom mails sent automatically based on predefined scenarios, and always according to the communication preferences defined by your targets.
Integrate a wide range of benefits offers directly accessible through the programme's website: product discounts, experiences, event tickets...
The Leoo platform allows you to create all your email templates, benefiting from the contents of your programme, and to schedule and customise your email campaigns and automated email scenarios directly thanks to the data of the programme's Customer Data Platform (data of customer profiles, segments, actions carried out in the program...). You can also choose to use your own email routing tool while leveraging the Leoo platform's rules engine to script submissions using web hooks (see integration possibilities).
Identify the key steps of your customers ' journey in the programme and automate the sending of personalised messages through the various communication channels: reminders, information messages, incentives to do an action, achievement of a goal, etc. By individualising messages and synchronising them with key moments, marketing automation significantly increases the engagement of your programme members.
The relational programme experience can be fully customised according to the profile, activity and preferences of each member. In particular, customising the display of content on the site based on criteria such as: status, profile, purchase history, declared preferences…
The catalogue of offers integrated with the Leoo platform includes in particular specific services for professionals: legal services, marketing, team building, training... You can also add to it the professional services that your company or your partners can offer.
Create surveys and micro-surveys directly with the programme's back office. Broadcast them in a targeted way and through all channels: banner on your site, e-mail, text message... Collect data to qualify your audience and better understand their expectations. You can maximize the response rate by awarding points to respondents.
By integrating your SSO (Single Sign-On) on the relational program site, you offer a seamless journey to your customers, who can connect with a few clicks and with the identifiers used on other sites and services of your brand.
- Over 60,000 beneficiaries animated through the programme
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