Baume et Mercier - Le Club - Site

Challenges

  • Reward the performance of all indirect network vendors
  • Driving the real-time replenishment forecast
  • Customer database enrichment
  • Support sellers with sales support content

Solutions

To encourage point-of-sale sellers, we created the platform Baume and Mercier Le Club, allowing sellers to record their sales and thus earn points. A dedicated back office allows sales representatives to control and verify sales in their areas. The platform also allows you to create boosters and challenges, and to broadcast content based on brand news: videos, press news, and sales support content (lookbooks, arguments, salesfolders, merchandising support...).

 

Baume et Mercier - Le Club - E-mail booster

Results

  • + 30% of CA on average per shop
  • A better product mix sold

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