Allianz boosts customers' acquisition
- Recruiting new customers through sponsorship
- Reward ambassador clients
- Mobilising agent and broker networks
Add mails to your omni-channel communication device, whether it's campaigns or custom mails sent automatically based on predefined scenarios, and always according to the communication preferences defined by your targets.
An expert customer service team provides assistance to your programme members, from answering questions to after-sales service related to rewards. You access real-time updated indicators via your back office to allow you to monitor the quality and responsiveness of the service.
The Leoo platform allows you to create all your email templates, benefiting from the contents of your programme, and to schedule and customise your email campaigns and automated email scenarios directly thanks to the data of the programme's Customer Data Platform (data of customer profiles, segments, actions carried out in the program...). You can also choose to use your own email routing tool while leveraging the Leoo platform's rules engine to script submissions using web hooks (see integration possibilities).
The Leoo platform allows you to easily manage the rewards of your programme offering you a huge selection of products (high tech, deco, gastronomy...) and experiences (leisure, culture, travel...). Integrating them seamlessly into the site and animation of your relational programme.
In a loyalty programme or a challenge, the funding of the endowment is a central issue, which should be carefully followed, whether the budget is composed by one or more partner companies or entities. The platform will allow you to precisely manage the allocated, consumed and expired amounts. The platform will also allow you to configure and manage multiple sources of staffing supply.
Identify the key steps of your customers ' journey in the programme and automate the sending of personalised messages through the various communication channels: reminders, information messages, incentives to do an action, achievement of a goal, etc. By individualising messages and synchronising them with key moments, marketing automation significantly increases the engagement of your programme members.
The points system allows the greatest flexibility for a loyalty programme, a commitment programme or a business challenge. Each action of the programme member can be valued in a detailed manner, and collected points can be used in different ways: as gift points, to access a status, for a ranking, etc.
The Leoo platform includes a back office to configure your campaigns or marketing scenarios via text messages. Campaign performance data is aggregated with the rest of the programme data for a 360° view of performance.
By integrating your SSO (Single Sign-On) on the relational program site, you offer a seamless journey to your customers, who can connect with a few clicks and with the identifiers used on other sites and services of your brand.
- More than 100,000 sponsors
- High rate of Allianz conquest achieved by the Allianz Avantages programme
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